Mita Kasansoewirjo December 25, 2019 Flyer Designs
An unusual image (whether it’s a photo or an illustration) helps draw attention and encourages people to take a closer look at your flyer. Try putting a unique spin on your product or blending it with other settings, objects, or people relevant to your business. Squarespace have used a combination of photography and graphics to create an eye catching flyer to encouraging people
You can use a QR code as a CTA to encourage readers to find out more about your business, to get exclusive offers, or even to enter a contest. They’re easy to work seamlessly into your flyer design–just make sure to include a short description in case the QR code doesn’t work.
Cartoons and graphics flyer can be a fun way to bring to life your message and build an approachable brand personality. To get even more on-trend, go full emoji!
For a lot of people, your flyer will their first introduction to your business. That’s why, if you want to appeal to your target audience, you should try to incorporate your business’ personality into your flyer design. What color scheme reflects your brand? What style–quirky? Sophisticated? Approachable?
One of the easiest ways to recognize a brand is through their brand colors. Incorporating your brand colors into your flyer design will help keep your branding cohesive across all platforms, digital and print. You can either design your entire flyer in your brand colors, or you can use them as accent colors.
If you have multiple products you want to showcase–like a new product line or seasonal products–then a simple grid layout is a good way to approach your flyer design. That way, your products will be organized and easy to skim. In this product flyer example you can see how easy it is to see all of the products at once, without the design becoming cluttered or hard to read.