Cecil Megens December 20, 2019 Flyer Templates
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Flyers are a great way to build awareness for an event or promotion — be it a concert, party, sale, or store opening. Designing a flyer that's both attractive and easy to read can be a bit tricky. Get a head start with hundreds of professionally designed templates you can edit and customize it;s intuitive design tools and user-friendly interface.
Your flyer’s headline needs to be the first thing that your target audience will see. So, it’s got to catch their attention with its colour, size, and message. At first glance, it should tell your audience what your flyer is about and entice them to keep reading.
Flyers aren’t just for garage sales, basement concerts, and lost dogs. The numbers don’t lie:
~ 79% of small-to-medium business owners (SMEs) use flyers and brochures as part of their marketing activities,
~ 85% of consumers said they are more likely to shop with a small business that has professionally printed materials, such as business cards, signs, and flyers,
~ Over $15 billion was spent on flyer printing in the US alone in 2017.
We see them every day—in the mail, at work or school, on community bulletin boards, in store windows: Flyers. That’s right, those bits of paper that often end up in the trash, trampled in the street, or buried under a pile of bills. But if they’re doing their job (read: have been designed well), flyers should catch your attention and maybe even get you to take action (attend this grand opening; use that coupon; buy tickets to this concert—you get the idea).
You can reach the audience you want. Depending on how and where you distribute a flyer, you can get in front of a targeted audience or a more broad one. Think about where your audience spends their time (are there any coffee shops or small businesses that they frequent?) and then look into posting your flyer there.