Ava Steltenpool November 25, 2019 Flyer Designs
An unusual image (whether it’s a photo or an illustration) helps draw attention and encourages people to take a closer look at your flyer. Try putting a unique spin on your product or blending it with other settings, objects, or people relevant to your business. Squarespace have used a combination of photography and graphics to create an eye catching flyer to encouraging people
You may want to show your full range of products or services to demonstrate the many different options available. Presenting the various flyer styles and designs that you offer and the many ways they can be used things will help you capture as many customers as possible.
Flyers are tangible, cost effective and incredibly versatile. When done right, they can reach the right audience with the right message at the right time—which, after all, is what marketing is all about.
Consumers like to know what they’re getting. That’s why it’s a good idea to include a big picture of your product–or even use it as a background image for your flyer. ust make sure that the text stand out against the background. Using bold, blocky text can help. You could also overlay your image with a transparent color filter.
A well thought out, well-designed flyer should be:
~ Eye-catching–enough to make people stop and take an interest in reading it.
~ Targeted–the flyer needs to speak directly to the audience you’re targeting.
~ Informative–people should know what the flyer is advertising and where they can find out more.
~ Convincing–the flyer should get people excited about your product, service or event.
Icons can also be used to represent different options offered by your business. Look for a simple icon that illustrates your option, and differentiate the options by using different colored flyer background.
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