Danice Oelen January 11, 2020 Flyer Designs
Consumers like to know what they’re getting. That’s why it’s a good idea to include a big picture of your product–or even use it as a background image for your flyer. ust make sure that the text stand out against the background. Using bold, blocky text can help. You could also overlay your image with a transparent color filter.
If your brand allows it, dare to take some risks and be provocative. Make a bold claim, be overdramatic, use humor if you have it and maybe even lean on some swear words if appropriate (or if inappropriate and you really want to make a flyer statement).
Cartoons and graphics flyer can be a fun way to bring to life your message and build an approachable brand personality. To get even more on-trend, go full emoji!
You don’t need to go overboard and stuff the flyer full of every ounce of information you have available. Decide on one key message and then focus on that. Minimalist designs with a lot of space can really help to focus attention on what matters.
Make your business flyer stand out by using interesting photography, shapes, and icons in the flyer background. Flyers are designed to grab attention, so it makes sense to utilize as many clever design hacks as you can.
Icons – those simple vector graphics that you see everywhere–are handy for packing meaning into a small page. Because they’re simple and recognizable, you can use icons to reinforce (and sometimes even replace) text in your flyer design. Icons can seem overwhelming if you’re new to design, but once you understand their purpose icons are super easy to use.
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