Katarina van der Spoel December 10, 2019 Flyer Designs
Beautiful imagery is a great way to draw people in and get people looking at your flyer. The images should be of a high quality and visually impactful.
Icons – those simple vector graphics that you see everywhere–are handy for packing meaning into a small page. Because they’re simple and recognizable, you can use icons to reinforce (and sometimes even replace) text in your flyer design. Icons can seem overwhelming if you’re new to design, but once you understand their purpose icons are super easy to use.
Creating eye catching flyers can be difficult if your small business doesn’t have a designer on staff, but Venngage’s business flyers are ideal for those without design experience.
You don’t want to spend your money on a flyer that people will take one look at and then forget. What’s the specific action you want them to take? Do you want them to go to your store, download an app or attend an event? Make this clear! People shouldn’t have to guess.
While it may be tempting to hop onto the latest marketing trend and use whatever social app is making the headlines right now, sometimes tried-and-tested tools are the most effective—like flyers. The shiny leaflets handed out on the street—that often end up in the next trash can—still have a place in today’s marketing campaigns.
Instead of just selling, why not use the real estate on the flyer to teach the user something? Show them how your product works, give concrete tips—make it useful.