Cecil Megens January 14, 2020 Flyer Designs
Creating eye catching flyers can be difficult if your small business doesn’t have a designer on staff, but Venngage’s business flyers are ideal for those without design experience.
Instead of just selling, why not use the real estate on the flyer to teach the user something? Show them how your product works, give concrete tips—make it useful.
Answer the big question: what’s in it for me? right away by alerting customers to what you can do for them. Your business flyer likely addresses a need or problem, so make the benefit explicit and use imagery to reinforce the message.
The fonts you choose can make or break your flyer design. Not only does font selection determine how easily your flyer is to read, it also plays an essential role in the look of your flyer. Combining two or three different fonts can give your flyer some real flare. Try pairing a bold, decorative title font with a more pared down body font.
Linear is boring! Try putting your headings on an angle and play with your typography and imagery to make your flyer stand out from the crowd.
Icons – those simple vector graphics that you see everywhere–are handy for packing meaning into a small page. Because they’re simple and recognizable, you can use icons to reinforce (and sometimes even replace) text in your flyer design. Icons can seem overwhelming if you’re new to design, but once you understand their purpose icons are super easy to use.