Danice Oelen December 27, 2019 Flyer Designs
To ensure that distributing a flyer is worth your time, you will probably want to track the ROI of your flyers. Include a clear CTA (call-to-action) that not only prompts people to want to check out your business, but that will also enable you to track how many customers you pulled in with your flyer.
To keep readers engaged, it helps to add surprising elements to your flyer design. You can do this by dividing your flyer into different sections with color block backgrounds, or by applying different color filters to sections of your flyer.
Clichés aren’t always a bad thing! Using familiar flyer styles, colors and imagery will provide context and help customers understand what you’re about right away. Use obvious cues: blackboards and apples mean school; orchestras and script fonts equal classical music; postcards and stamps portray travel and so on.
Beautiful imagery is a great way to draw people in and get people looking at your flyer. The images should be of a high quality and visually impactful.
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