Sayenne Schoute January 4, 2020 Flyer Designs
Think outside the flyer box and get creative with its shape, maybe even turning it into something that can be repurposed. If you can get people using the flyer instead of throwing it away, you’ve succeeded! Consider creating a flyer that’s a door hanger or a postcard, or perhaps an interactive design that inspires the customer to fold it or play around with it in some capacity.
Sometimes old is new. If you’re not down with the kids and in touch with the latest trends, why not choose a vintage flyer design that embraces the old days?
Less is always more, except when it’s not. You can use lots of different brightly colored shapes to help break up information heavy flyers so that they are easier to read. Use shapes to help highlight testimonials, quotes, icons, or important information about your business. Stick to basic shape and 2-3 colors to make sure you don’t overwhelm your reader.
If your flyer has a busy background image, it can be easy for text to get lost in it. This is an opportunity to introduce some functional design elements to your flyer. Try overlaying shapes over your background image and adjusting the transparency so some of the background still peaks through. That way, your text will be able to pop without the background image being obscured.
Flyers are tangible, cost effective and incredibly versatile. When done right, they can reach the right audience with the right message at the right time—which, after all, is what marketing is all about.
Cartoons and graphics flyer can be a fun way to bring to life your message and build an approachable brand personality. To get even more on-trend, go full emoji!