Danice Oelen January 16, 2020 Flyer Designs
The fonts you choose can make or break your flyer design. Not only does font selection determine how easily your flyer is to read, it also plays an essential role in the look of your flyer. Combining two or three different fonts can give your flyer some real flare. Try pairing a bold, decorative title font with a more pared down body font.
You can use a QR code as a CTA to encourage readers to find out more about your business, to get exclusive offers, or even to enter a contest. They’re easy to work seamlessly into your flyer design–just make sure to include a short description in case the QR code doesn’t work.
Illustrations can make a flyer design feel inviting. But creating an illustration in a pinch and within a budget can be tough–unless you do it yourself using icons. Think of a scene that illustrates what your business does. Then, arrange icons on your flyer like you would arrange stickers.
Icons can also be used to represent different options offered by your business. Look for a simple icon that illustrates your option, and differentiate the options by using different colored flyer background.
Instead of just selling, why not use the real estate on the flyer to teach the user something? Show them how your product works, give concrete tips—make it useful.
Creating eye catching flyers can be difficult if your small business doesn’t have a designer on staff, but Venngage’s business flyers are ideal for those without design experience.