Mita Kasansoewirjo January 4, 2020 Flyer Designs
You can use a QR code as a CTA to encourage readers to find out more about your business, to get exclusive offers, or even to enter a contest. They’re easy to work seamlessly into your flyer design–just make sure to include a short description in case the QR code doesn’t work.
Beyond the content and design of what’s on the flyer, consider the flyer itself. Most flyers tend to come in a pretty standard size, so consider what you can do to make yours different. Try going smaller to make it easier to handle or go big for an impressive high-end product.
Sometimes old is new. If you’re not down with the kids and in touch with the latest trends, why not choose a vintage flyer design that embraces the old days?
Less is always more, except when it’s not. You can use lots of different brightly colored shapes to help break up information heavy flyers so that they are easier to read. Use shapes to help highlight testimonials, quotes, icons, or important information about your business. Stick to basic shape and 2-3 colors to make sure you don’t overwhelm your reader.
Instead of just selling, why not use the real estate on the flyer to teach the user something? Show them how your product works, give concrete tips—make it useful.
Icons can also be used to represent different options offered by your business. Look for a simple icon that illustrates your option, and differentiate the options by using different colored flyer background.
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